Site Archives Mobile TV

Mobile TV “too much effort”


Related to the entry below about Nokia’s vision for Mobile TV, a recent study of 22,000 European users (commissioned by Tellabs and conducted by M:Metrics) shows that more than half of consumers that have tried Mobile TV on the move decided it wasn’t worth the effort.
Some of the key stats:

45% of disconnections were due to […]

Nokia’s punt on Mobile TV & more


Nokia have made their move into the Mobile TV market with the N77, aimed at “bringing Mobile TV to the mainstream”. Nokia’s CEO Olli-Pekka Kallasvuo (OPK) claimed the N77 handset would “help take live TV out of the living room into your hand”, and expects it to be available in DVB-H (Digital-Video-Braodcasting, Handheld) markets […]

Virgin Lobster is cooked


Virgin Mobile has not sold even 10,000 TV-enabled Lobster handsets, despite significant advertising costs (Pamela Anderson doesn’t come cheap I am sure) and slashing the price to less than £100.
Not really surprising, given the ugly, dated, look of the handset. Sure people want to own the latest and greatest, and mobile TV is certainly […]